Posted by By Irish Casem on Jan 11th 2016
It all started as a side hobby. I would rearrange earrings into necklaces, taking them completely apart and repairing broken pieces or mix matching them if I had lost the other side. I went through many phases of style, one that stuck with me the most was shell jewelry.
I've been obsessed since I could remember. I spotted a girlfriend rocking them so I asked, "Hey where'd you get those??" "Oh, my friend made these", She replied "She's so talented, she hand picked the shells herself" From that moment, I was hooked. I wanted them. I had to get it . Where can I buy them? I shopped the entire island of Maui for anything similar. Back then it was rare to find hand-made pieces with shells, wired into hoops or dangled on chains. I bought as many as I could find, adding them to my growing collection of jewelry. Then I brought them all with me when I moved to San Diego.
I've always been fascinated with hand-made crafts, even more curious on how they're made. I loved shell jewelry so much, I wanted to design my own. I talked about it with friends and family for some time, gradually buying tools and supplies, piece by piece. It sat in storage for a while. I struggled for a bit, living away from family. I found myself feeling homesick. I was missing Maui so much. I had to snap out of it, so I grabbed my tools and began drilling.
The joy of creating something from the heart overcame my sadness. The first night I stayed up until 4am, designing one piece after another and another. I got so excited, I immediately posted pictures of my first batch of earrings on Facebook. The love and support came pouring in. When I see someone gasp with excitement whether it be on social media or in person at a show, I feel the excitement too. I feel connected.
From a side hobby that evolved to something greater, this was my calling. The happiness that I was seeking. The joy of creating something from the heart and putting them into every project. The gratitude expressed from every happy mermaid customer. We hope to connect and stay in touch with everyone we meet along our journey!
"There are many things in life that will catch your eye, but only a few will catch your heart...Pursue those." Passion